Mr. ZIP - U.S. Postal Facts

Postal Facts - U.S. Postal Service

Postal Facts - United States Postal Service

USPS

Mr.

ZIP

Mr. ZIP, who has no first name, appeared in many public service announcements and advertisements urging customers to use their five-digit ZIP Code introduced on July 1, 1963. Within four years of his appearance, eight out of 10 Americans knew who Mr. ZIP was and what he stood for. The character has found new life in recent years a USPS-licensed character and even has YouTube series.

* | Tags: Fun facts History USPS Fact #754 | July 1, 2025

With the introduction of the nine-digit ZIP Code, or ZIP+4, in 1983, Mr. ZIP went into partial retirement. His image still was printed on the selvage of some sheets of stamps, but that practice ended in January 1986. Today, Mr. ZIP is a USPS-licensed character used to expand the Postal Service brand and introduce the organization to new generations of Americans.

Trademarks

The Sonic Eagle Logo, the trade dress of USPS packaging, the Letter Carrier Uniform and the Postal Truck and the following marks are among the many trademarks owned by the United States Postal Service: Click-N-Ship®, Deliver The Win®, EDDM®, ePostage®, Every Door Direct Mail®, Express Mail®, First-Class™, First-Class Mail®, First-Class Package International Service®, Forever®, Global Express Guaranteed®, IMb®, Informed Delivery®, Intelligent Mail®, Label Broker™, Parcel Select®, P.O. Box™, Post Office®, Pony Express®, Postal Inspection Service™, PostalOne!®, Postal Police®, #PostalProud®, Priority Mail Express International®, Priority Mail Flat Rate®, Priority Mail International®, Priority: You®, Registered Mail™, Standard Mail®, The Postal Store®, United States Postal Inspection Service®, United States Postal Service®, U.S. Mail®, U.S. Postal Inspector™, U.S. Postal Service®, USPS®, USPS BlueEarth®, USPS Mobile®, USPS Operation Santa®, USPS Tracking®, usps.com®, We are people delivering to people™, ZIP+4® and ZIP Code™. This is not a comprehensive list of all Postal Service trademarks.

Non-Postal Trademarks

Dollar General®, Forest Stewardship Council®, How2Recycle®, McDonald’s®, National Dog Bite Prevention Week®, Starbucks®, Subway®, Sustainable Forestry Initiative®, The Climate Registry®.

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Produced by U.S. Postal Service Corporate Communications

facts.usps.com

Trademarks

Non-Postal Trademarks

Dollar General®, Forest Stewardship Council®, How2Recycle®, McDonald’s®, National Dog Bite Prevention Week®, Starbucks®, Subway®, Sustainable Forestry Initiative®, The Climate Registry®.

Produced by U.S. Postal Service Corporate Communications

facts.usps.com